Issue #141303 • 21 December 2025

Maternity Pillows: Comfort for Expecting Mothers hero background
Maternity Comfort

Sleep Soundly with Maternity Pillows

Explore top-rated pillows to support your pregnancy journey.

Content last updated 21 December 2025

Introduction

Maternity pillows provide essential support for pregnant women, helping alleviate discomfort during sleep. With various designs available, finding the right pillow can significantly enhance rest quality. This category matters because proper sleep is crucial for both the mother's well-being and the baby's development. Innovations in materials and ergonomics have led to highly supportive designs that adapt to a mother's changing body. Moreover, the right pillow can help alleviate common pregnancy-related pains and promote better sleeping positions, contributing to overall health during pregnancy.

I have carefully studied Amazon's extensive catalogue and selected these products based on their quality, value, and customer satisfaction.

At a Glance

Momcozy U Pillow
🚀 Best Premium ⭐ Top Rated

4.5 out of 5 stars (18,832 reviews)
Momcozy Pregnancy Pillow U Shaped 57 Inch
The momcozy U Shaped Full Body Maternity Pillow offers exceptional support for pregnant women. Users praise its ergonomic design, which conforms to the body's shape and provides relief from back and hip pain. The removable cover is easy to wash, making it practical for daily use. Overall, this pillow has been well-received, with many noting it significantly enhances their sleep quality during pregnancy.

Comprehensive Support for Every Body Part

The momcozy U Shaped Full Body Maternity Pillow is designed to provide comprehensive support for every part of your body. Measuring 57 inches in length, it is large enough to hug your entire body, ensuring that your head, back, belly, hips, and legs are comfortably supported. This pillow is filled with premium polyester, which strikes a perfect balance between softness and support, allowing for a restful night’s sleep without constant repositioning. The U shape is particularly beneficial for side sleepers, promoting optimal alignment of the spine and reducing pressure on sensitive areas. Additionally, the momcozy pillow is versatile enough for use after pregnancy. It can be a nursing pillow or a general support pillow while watching TV or reading. The breathable fabric and hypoallergenic filling make it suitable for sensitive skin, further adding to its appeal. With its focus on comfort and usability, this pillow is an excellent investment for expectant mothers seeking relief from pregnancy discomforts.

User Feedback and Performance

User feedback indicates that the momcozy pillow significantly improves sleep quality for pregnant women by providing essential support to alleviate common discomforts associated with pregnancy. The pillow's design helps enhance blood circulation, which is crucial for reducing leg swelling and back pain during pregnancy. Many parents have reported that it allows for a more restful sleep, which is vital for both mother and baby. Moreover, the pillow's removable cover is a standout feature. It can be easily washed, maintaining hygiene and freshness after countless uses. However, some users have mentioned that the pillow can feel bulky, especially in smaller beds, and a few have reported an initial smell upon unpacking, which dissipates over time. Nevertheless, the overall consensus is that this product is a game-changer for expectant mothers looking for relief and comfort during sleep.

What We Love
  • Ergonomic design supports entire body
  • Removable cover for easy cleaning
  • Helps alleviate back and hip pain
  • Suitable for various sleeping positions
  • Can be used for nursing and relaxation
The Drawbacks
  • Some users find it bulky for smaller beds
  • Initial smell upon unpacking reported by a few users
  • May require additional fluffing after washing

Chilling Home J Pillow
🏆 Best Overall 🎯 Editor's Choice ⭐ Top Rated Prime

4.4 out of 5 stars (11,273 reviews)
Chilling Home Pregnancy Pillow J Shaped 55 Inch
The Chilling Home J Shaped Pregnancy Pillow is an excellent budget-friendly option for expectant mothers. Measuring 55 inches, it provides targeted support for the head, neck, and legs, helping to alleviate discomfort during sleep. Users appreciate its lightweight design and hypoallergenic filling, which ensures comfort without irritating sensitive skin. Ideal for side sleepers, this pillow is a practical choice for those seeking relief from pregnancy-related pain without breaking the bank.

Budget-Friendly Comfort

The Chilling Home Pregnancy Pillow offers a budget-friendly solution for those seeking comfort during pregnancy. Its J-shaped design is specifically tailored to provide support for the head, neck, legs, and ankles, making it effective for relieving discomfort caused by conditions such as sciatica and fibromyalgia. Measuring 55 inches in length, it is compact enough for smaller beds while still offering substantial support. The filling is made from hypoallergenic materials, ensuring that it is gentle on sensitive skin. Users have reported that the pillow retains its shape well over time, providing consistent support throughout the night. Additionally, the removable cover is a practical feature that allows for easy cleaning, which is essential for maintaining hygiene during pregnancy. This pillow is not only suitable for expectant mothers but also for anyone needing extra support while sleeping or resting.

User Reviews and Comfort Analysis

Many users have highlighted that the Chilling Home Pregnancy Pillow is particularly effective for side sleepers, as it helps align the spine and reduce tossing and turning during the night. The lightweight design makes it easy to adjust as needed, enhancing user comfort. However, some users have mentioned that it may not provide as much length as competitors, and a few prefer a softer material for added plushness. Overall, this pillow stands out for its affordability and functionality, making it a great choice for expectant mothers on a budget. Despite some limitations, the Chilling Home pillow has received positive feedback for its overall performance and support.

What We Love
  • Budget-friendly option
  • J-shape provides targeted support
  • Hypoallergenic filling for sensitive users
  • Removable cover is machine washable
  • Lightweight and easy to move
The Drawbacks
  • Not as long as some competitors
  • Some users prefer softer materials
  • Limited colour options available

Chilling Home U Pillow
💰 Best Value ⭐ Top Rated Prime

4.4 out of 5 stars (11,273 reviews)
Chilling Home Pregnancy Pillow U Shaped 55 Inch
The Chilling Home U Shaped Pregnancy Pillow is a versatile and budget-friendly option for pregnant women. Its U-shaped design offers comprehensive support for the entire body, making it suitable for various sleeping positions. Users appreciate the soft filling, which maintains its shape over time, and the machine washable cover, ensuring cleanliness. This pillow is not just for pregnancy; it can also be used for nursing and lounging, making it a practical addition to any home.

Comprehensive Comfort and Support

The Chilling Home U Shaped Pregnancy Pillow is designed with comfort in mind, measuring 55 inches and offering extensive support for the head, back, belly, and legs. Its U-shaped contour is ideal for side sleepers, promoting spinal alignment and reducing pressure on sensitive areas. Many users report experiencing less pain and improved sleep quality, making this pillow a valuable asset during pregnancy. Filled with high-resilience material, the pillow maintains its fluffiness and support over time, ensuring that it does not flatten under pressure. The removable cover is a significant advantage, as it is machine washable, allowing for easy maintenance. Its soft fabric is also gentle on the skin, making it suitable for those with allergies or sensitivities. The pillow's versatility extends beyond pregnancy, as it can be used for nursing or relaxing on the couch.

User Feedback and Versatility

Feedback from users indicates that while many find the Chilling Home U Shaped Pillow to be effective in relieving discomfort, some taller individuals feel the coverage may be less than expected. Additionally, a few users have mentioned that it may feel firmer than they prefer, necessitating regular fluffing to maintain the desired comfort level. Despite these concerns, the overall reception has been positive, with many highlighting its affordability and functionality. In summary, the Chilling Home U Shaped Pregnancy Pillow is a solid choice for expectant mothers seeking a supportive and budget-friendly option. Its multi-purpose design and ease of care make it a practical addition to any home.

What We Love
  • U-shaped design offers full-body support
  • Great for various sleeping positions
  • Machine washable cover for easy care
  • Soft filling retains shape well
  • Versatile for nursing and relaxation
The Drawbacks
  • Coverage may be less than expected for taller individuals
  • May require frequent fluffing
  • Some users find it too firm

INSEN C Pillow
⭐ Top Rated

4.6 out of 5 stars (2,707 reviews)
INSEN Pregnancy Pillow C Shaped 58 Inch
The INSEN Pregnancy Pillow is a premium choice for those seeking comprehensive support during pregnancy. Its C-shaped design wraps around the body, providing exceptional support for the back, neck, and legs. Users appreciate the high-density filling, which maintains its shape and comfort over time. The removable cover is easy to wash, making it a practical option for daily use. While it comes with a higher price tag, many find the quality and versatility justify the investment.

Exceptional C-Shaped Support

The INSEN Pregnancy Pillow stands out with its unique C-shaped design, measuring 58 inches to provide full body support. This pillow is specifically crafted to follow the contours of the body, effectively alleviating discomfort associated with pregnancy. It supports the back, hip, and leg areas, making it ideal for side sleepers who need added comfort during the night. Filled with high-density soft fibre, this pillow offers a plush yet supportive feel, ensuring that it retains its shape even after prolonged use. The hypoallergenic cover is also a significant advantage, as it is made from breathable materials that keep users comfortable throughout the night. Furthermore, the removable cover can be easily cleaned, which is essential for hygiene during pregnancy.

User Insights on Versatility and Performance

Feedback shows that the INSEN Pregnancy Pillow is particularly valued for its versatility beyond pregnancy. Users have reported using it for nursing, lounging, and even as a wedge pillow to elevate legs and improve blood circulation. Despite its higher price point, many users feel that the investment is worthwhile due to its durability and comfort. However, some have noted that the pillow can be heavy, which may be a consideration for those looking for a lightweight option. Additionally, a few users have mentioned a desire for more colour choices. Overall, the INSEN pillow is highly recommended by users for its quality and functionality, making it a top choice for expectant mothers.

What We Love
  • C-shaped design offers excellent support
  • High-density filling for lasting comfort
  • Hypoallergenic materials
  • Removable cover is easy to clean
  • Versatile for various uses
The Drawbacks
  • Higher price point than competitors
  • Some users report it being heavy
  • Limited colour options available

Nuliie U Pillow
⭐ Top Rated

4.5 out of 5 stars (2,137 reviews)
Nuliie Pregnancy Pillow U Shaped 51 Inch
The Nuliie U Shaped Pregnancy Pillow is an affordable choice for those seeking full-body support during pregnancy. Its U-shaped design effectively cradles the body, promoting comfort and reducing discomfort from pressure points. Users appreciate the hypoallergenic filling and the removable cover, which makes cleaning easy. While it may not offer the size and support of some premium models, it remains a popular choice for budget-conscious consumers.

Supportive U-Shaped Design

The Nuliie U Shaped Pregnancy Pillow is designed to provide comprehensive support for expectant mothers. Its U shape helps relieve pressure on the back, hips, and legs, making it a great option for side sleepers. Measuring 51 inches, it offers a snug fit for those who prefer a more compact pillow while still ensuring comfort throughout the night. The pillow is filled with hypoallergenic materials, making it suitable for sensitive skin. Its removable cover is machine washable, which is a key feature for maintaining cleanliness, especially during pregnancy when hygiene is crucial. The filling is designed to provide a balance of comfort and support, although some users have noted that it may flatten over time with regular use.

User Experiences and Recommendations

User feedback indicates that the Nuliie pillow is particularly effective at cradling the body, promoting a restful sleep. However, some users have expressed that it may be too small for those seeking extensive full-body support compared to larger models. Additionally, a few have mentioned that the filling could compress after extended use, which might require replacement sooner than expected. Overall, this pillow remains a solid choice for those looking for an affordable and functional option during pregnancy.

What We Love
  • Affordable option for full-body support
  • U-shape design promotes comfort
  • Removable cover for easy cleaning
  • Hypoallergenic filling
  • Suitable for multiple uses
The Drawbacks
  • Some find it too small for full-body support
  • Limited colour options available
  • Filling may flatten over time

Hometex 9ft Pillow
⚡ Best Performance ⭐ Top Rated Prime

4.4 out of 5 stars (6,496 reviews)
Hometex Pregnancy Pillow U Shaped 9ft
The Hometex 9ft U Shaped Comfort Pregnancy Support Pillow is an excellent value for those seeking ample support during pregnancy. Its generous size provides extensive coverage for the body, catering to various sleeping positions and ensuring comfort throughout the night. Users appreciate the included case, which adds convenience, and the hypoallergenic filling makes it suitable for sensitive users. While some may find it firmer than preferred, it remains a popular choice among expectant mothers looking for a budget-friendly option.

Ultimate Comfort for Expectant Mothers

The Hometex 9ft U Shaped Comfort Pregnancy Support Pillow is designed for ultimate comfort and support. Measuring an impressive 9 feet in length, this pillow is perfect for those who need extensive coverage while sleeping. It cocoons the body, helping to alleviate pressure on sensitive areas such as the back, hips, and knees. The U shape is ideal for side sleepers, promoting optimal spinal alignment and reducing tossing and turning during the night. Made with hypoallergenic materials, the pillow is suitable for those with allergies or sensitivities. The included cover is machine washable, making it easy to keep clean and maintain. Users have reported that this pillow is not only beneficial during pregnancy but also useful for postpartum support and general relaxation.

User Reviews and Value Assessment

User feedback highlights the value of the Hometex pillow, especially for its size and affordability. However, some users have mentioned that it may feel firmer than they would prefer, and a few have indicated that the filling might require regular fluffing to maintain its shape. Additionally, limited colour choices may not cater to all preferences. Overall, the Hometex pillow is considered a fantastic option for those seeking a large, budget-friendly support pillow.

What We Love
  • Large size provides extensive support
  • Includes a free case for convenience
  • Hypoallergenic and machine washable
  • Great for various sleeping positions
  • Good value for the size
The Drawbacks
  • Some users find it too firm
  • Limited colour options may not appeal to everyone
  • May require additional fluffing

Utopia Bedding Bolster
⭐ Top Rated Prime

4.6 out of 5 stars (3,578 reviews)
Utopia Bedding Pregnancy Pillow Full Body 50x135cm
The Utopia Bedding Bolster Pillow is a versatile and affordable option for those seeking a full-body pillow. Its soft fabric and filling provide comfort for side sleepers and others needing extra support. Users appreciate its lightweight design, making it easy to move and adjust. While some have noted that it may lack the support of bulkier pillows, it remains a popular choice for budget-conscious consumers.

Versatile and Convenient Design

The Utopia Bedding Bolster Pillow is designed for multipurpose use, making it suitable for a variety of needs. Whether you are looking for support during pregnancy or simply need extra comfort while sleeping, this pillow can cater to your requirements. Its dimensions make it ideal for side sleepers, as it helps maintain proper alignment of the body during rest. Crafted with soft fabric and filled with polyester, the pillow offers a comfortable and gentle feel against the skin. Lightweight and easy to handle, users can position it according to their needs, whether it’s for side sleeping, nursing, or just lounging around. The pillow is vacuum-packed for safe transport, which ensures that it remains in good condition during shipping.

User Insights and Practicality Assessment

Feedback indicates that users find the Utopia Bedding Bolster Pillow to be a good option for those on a budget. However, some have mentioned that it may not provide adequate support compared to larger, more robust pillows. Additionally, the limited size options may not cater to everyone’s needs, and it is not machine washable, which could be a downside for some. Despite these points, the overall reception remains positive, particularly for its affordability and practicality.

What We Love
  • Multipurpose use for various needs
  • Soft fabric and filling for comfort
  • Lightweight and easy to handle
  • Vacuum-packed for safe transport
  • Affordable option for side sleepers
The Drawbacks
  • Some users report it not being supportive enough
  • Limited size options may not fit all
  • Not machine washable

AS AWESLING U Pillow
⭐ Top Rated

4.5 out of 5 stars (5,476 reviews)
AS AWESLING Pregnancy Pillow U Shaped
The AS AWESLING Pregnancy Pillow offers a comfortable and affordable solution for expectant mothers seeking full-body support. Its U-shaped design effectively cradles the body, helping to alleviate discomfort during sleep. Users appreciate the hypoallergenic filling and the removable cover, which makes maintenance a breeze. While it may not be as large as some premium models, it remains a popular choice for budget-conscious consumers looking for comfort without the hefty price tag.

Practical U-Shaped Design

The AS AWESLING Pregnancy Pillow features a practical U-shaped design that supports the entire body, making it ideal for expectant mothers. This pillow helps relieve pressure on the back, hips, and legs, promoting better sleep quality. Its affordable price point makes it an attractive option for those who want comfort without overspending. The pillow is filled with hypoallergenic materials, ensuring that it is safe for sensitive skin. The removable cover is machine washable, allowing for easy cleaning and maintenance, which is essential during pregnancy when hygiene is a priority. Measuring approximately 55 inches, it provides ample support while being compact enough for smaller spaces.

User Feedback and Recommendations

User reviews indicate that while many find the AS AWESLING pillow to be comfortable, some users feel it may be too small for their needs. Additionally, a few have mentioned that the filling can flatten over time with regular use. However, the overall feedback highlights its affordability and versatility, making it a viable option for pregnant women seeking a supportive and budget-friendly solution.

What We Love
  • Affordable price point
  • Removable cover for easy cleaning
  • Hypoallergenic filling for sensitive skin
  • Versatile for multiple uses
  • Comfortable U shape design
The Drawbacks
  • Some users find it too small
  • Limited colour options available
  • May flatten over time

Chilling Home J Pillow

4.5 out of 5 stars (60 reviews)
Chilling Home Pregnancy Pillow J Shaped 55 Inch Purple Grey
The Chilling Home J Shaped Pregnancy Pillow in Purple Grey is an attractive and affordable option for mothers-to-be. Its design provides full-body support, making it suitable for restful sleep. Users appreciate the hypoallergenic filling, which is gentle on sensitive skin, and the removable cover for easy maintenance. While it may not have as many reviews as other models, it remains a popular choice for those seeking comfort without a significant investment.

Comfort and Versatility

The Chilling Home J Shaped Pregnancy Pillow measures 55 inches and is designed to offer extensive support for pregnant women. Its J shape cradles the body, providing comfort for the head, neck, back, and legs. This makes it particularly effective at alleviating common pregnancy discomforts such as sciatica and hip pain. The hypoallergenic filling ensures that it is safe for those with allergies or sensitivities, while the removable cover allows for easy cleaning, which is essential during pregnancy. This pillow is versatile enough to be used for nursing and lounging after childbirth, making it a practical investment for mothers. Its affordable price point makes it accessible for a wide range of consumers who are looking for good support without overspending.

User Reviews and Durability

User feedback indicates that the Chilling Home J Pillow is a popular choice among expectant mothers. However, some users have mentioned that it may not provide the firmness they desire, and a few notes highlight concerns regarding the durability of the cover over time. Despite these potential drawbacks, the overall reception has been positive, particularly for its comfort and affordability. This pillow remains a strong contender for those seeking a budget-friendly option that delivers on both support and usability.

What We Love
  • Provides full-body support
  • Hypoallergenic filling for sensitive skin
  • Removable cover for easy cleaning
  • Versatile use for nursing and relaxation
  • Affordable option for expectant mothers
The Drawbacks
  • Limited reviews make the data less reliable
  • Some users report it lacks firmness
  • Cover may not be durable over time

dreamgenii Support Pillow
👑 Iconic Prime

4.0 out of 5 stars (46 reviews)
dreamgenii Pregnancy Support Pillow
The dreamgenii Pregnancy Support and Feeding Pillow is thoughtfully designed for expectant mothers, promoting comfortable left lateral sleeping. Its double functionality as a feeding pillow is a practical feature. Users appreciate the soft cotton jersey cover, which is gentle on the skin. Although it has fewer reviews, the quality of design and materials used is evident, making it a solid choice for those in need of targeted support during pregnancy and beyond.

Designed for Comfort and Support

The dreamgenii Pregnancy Support and Feeding Pillow is uniquely designed to support pregnant women in their left lateral sleeping position, which is recommended for optimal blood flow to the baby. The pillow supports the back and belly while ensuring that the legs are also comfortably aligned. This design helps alleviate common pregnancy-related discomforts, making it easier for mothers-to-be to get the restful sleep they need during this critical time. Additionally, the pillow doubles as a feeding pillow after childbirth, providing a versatile solution for new mothers. The cover is made from 100% cotton jersey, which is soft against the skin and breathable, ensuring comfort throughout the night. The removable cover is machine washable, making maintenance simple and hassle-free.

User Feedback and Versatility

While the dreamgenii pillow has garnered positive feedback for its comfort and dual functionality, some users have noted that it has limited reviews, making it difficult to fully assess its performance. A few individuals have mentioned a preference for a firmer pillow, while others appreciate its unique design and functionality. Overall, this pillow is a practical investment for those looking for targeted support during pregnancy and for nursing after the baby arrives.

What We Love
  • Designed for left lateral sleeping
  • Doubles as a feeding pillow
  • 100% cotton jersey cover for comfort
  • Made in the UK
  • Removable cover for easy cleaning
The Drawbacks
  • Limited reviews make quality assessment harder
  • Some users prefer a firmer pillow
  • Not as versatile as other models

Memory Foam Wedge Pillow
⭐ Top Rated

4.5 out of 5 stars (150 reviews)
Pregnancy Pillows for Sleeping Wedge
The Pregnancy Pillows for Sleeping Memory Foam Maternity Pillow offers excellent support for side sleepers. Its memory foam construction adapts well to the body, providing comfort and relief from pressure points. Users appreciate the detachable cover, which makes it easy to maintain. This pillow is a budget-friendly option for expectant mothers seeking targeted support during pregnancy.

Targeted Support for Side Sleepers

The Pregnancy Pillows for Sleeping Memory Foam Maternity Pillow is designed specifically for side sleepers, providing crucial support for the back, belly, and hips during pregnancy. The memory foam filling adapts to the contours of the body, ensuring that pressure points are alleviated, which is essential for a restful night's sleep. The lightweight design makes it easy to reposition as needed, enhancing comfort throughout the night. The detachable cover is a significant feature, allowing for easy cleaning and maintenance. This is particularly important for expectant mothers who need to maintain hygiene during pregnancy. The affordable price point also makes it an attractive option for those looking for effective support without a significant financial investment.

User Insights and Comfort Assessment

User feedback indicates that while the memory foam pillow is well-received for its comfort and support, some users find it too firm for their liking, which may affect their overall satisfaction. Additionally, the limited size options available may not fit everyone's needs. Despite these concerns, the overall reception has been positive, particularly for its affordability and effectiveness in providing targeted support during pregnancy.

What We Love
  • Memory foam provides excellent support
  • Detachable cover for easy cleaning
  • Lightweight and easy to handle
  • Great for side sleepers
  • Affordable price point
The Drawbacks
  • Some users find it too firm for comfort
  • Limited size options available
  • Not machine washable

Frequently Asked Questions

When selecting a maternity pillow, consider your sleeping position, preferred shape (U-shaped or C-shaped), and any specific discomforts you experience. For instance, the Momcozy U Pillow offers comprehensive support for various body parts, while the INSEN C Pillow provides targeted relief for back and neck pain. Budget is also a key factor; the Chilling Home J Pillow is more affordable without compromising on comfort.

To maintain your maternity pillow, check if it has a removable cover for easy washing, as seen with the Momcozy U Pillow and INSEN C Pillow. Most pillows can be spot cleaned, but always refer to the manufacturer's care instructions. Proper maintenance ensures your pillow remains hygienic and supportive throughout your pregnancy.

If you're considering a pillow for both pregnancy and nursing, the INSEN C Pillow and dreamgenii Support Pillow are excellent options due to their multifunctional design. The Momcozy U Pillow is ideal for those who want full-body support, while the Chilling Home J Pillow offers a budget-friendly choice with decent support. Think about your long-term needs as well; some pillows are more versatile post-pregnancy.

Durability varies by brand and materials used. The Momcozy U Pillow and INSEN C Pillow are noted for their long-lasting support and maintain their shape effectively, even after regular use. Always check reviews for insights on durability and customer satisfaction to ensure you're making a wise investment.

For individuals who require more substantial support, the AS AWESLING U Pillow and Hometex 9ft Pillow provide excellent options due to their size and shape. Personal preference also plays a role; some may prefer a softer filling like that in the INSEN C Pillow, while others may opt for firmer support. It's helpful to consider your specific needs, including any existing pain issues.

Most maternity pillows are designed for side sleepers, as this is often recommended during pregnancy. The Momcozy U Pillow and Chilling Home U Pillow are both excellent choices for side sleeping, providing comprehensive support. If you're a back sleeper, you might need to adjust your sleeping position for optimal comfort during pregnancy.

Review customer ratings and feedback to gauge overall satisfaction. The Momcozy U Pillow has a high rating with numerous positive reviews praising its comfort and support. The INSEN C Pillow also receives good feedback for pain relief, making both solid choices based on consumer experiences.

Final Thoughts on Maternity Pillows

When selecting a maternity pillow, consider your sleeping position and the specific support you need. Look for pillows that offer adjustable firmness and materials that cater to your comfort preferences. Remember that a good maternity pillow can make a significant difference in your sleep quality, ensuring you wake up refreshed and ready for the day ahead. Don't hesitate to explore different styles and read user reviews to find the ideal match for you. Your comfort during this special time is worth prioritising, so take the time to choose wisely!

Explore our top picks now!